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I've written over 250 articles on the art of effective written persuasion.

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Magnetic Messaging: How To Effectively Leverage Copywriting To Drive Strong Brand Positioning

Daniel Doan
by Daniel Doan
on December 22, 2023
Refining your brand's position as a frontrunner in the industry and leaving a lasting impression on your target audience could be made possible through persuasive copywriting. The technique combines words and language to influence and convince your readers to take action. Crafting compelling content involves a profound understanding of your target audience and the capacity […]

Boost Your Cold Email Conversions: Steer Clear Of These 7 Copywriting Mistakes

Daniel Doan
by Daniel Doan
on December 4, 2023
Ever thought about how you'd introduce your brand to the world? Most folks might point towards flashy ads, social connections, or a perfectly picked target market. However, only a few consider cold email prospecting as their first banana peel on the pavement. You see, cold emailing is an art that's often overlooked. But once you've […]

The Dark Side of Dirty Copywriting: 10 "Black Hat" Methods to Avoid In Your Copy

Daniel Doan
by Daniel Doan
on November 10, 2023
Curious about how to land on the first page of Google? Since Google's inception in 1998, countless businesses have competed to claim those highly coveted top spots. Along the way, some (arguably shady) techniques have emerged in the SEO and digital marketing communities, commonly called "black hat" methods. So, let's dive into what black hat […]

How To Differentiate Your Brand In A Crowded Market And Cut Through The Noise

Daniel Doan
by Daniel Doan
on October 12, 2023
Navigating today's competitive market can feel as challenging as scaling Everest without a map. It's a battle for visibility, with brands vying for the limelight in a sea of competitors. The trick? It's all about sounding different—developing a voice as unique as your fingerprint. Master this; your audience will be captivated quicker than you say […]

Top Copywriting Strategies For SaaS Success: 9 Tips To Maximize Conversion And Retention

Daniel Doan
by Daniel Doan
on September 28, 2023
Have you ever pondered the thin line that separates strategic copywriting from empty marketing buzzwords? This is a common issue in the industry.  There's a deluge of aimless copy in the SaaS sphere, where companies spend their energy on exciting product features, seemingly oblivious to the fact that mere excitement doesn't guarantee customer loyalty. Falling […]

17 B2C Copywriting Strategies Your Competitors Are Using To Get More Market Share

Daniel Doan
by Daniel Doan
on September 14, 2023
You're casually browsing through your favorite online shopping site when you spot a dazzling pair of shoes or a ripe, golden banana if you're feeling peckish. What drives you to select items and click on 'Add to Cart'? Perhaps it's the product description, promising unparalleled comfort and style. Or the picture of that banana advertising […]

5 Things Every Good Advertising Copywriter Does (And What To Look For When Hiring A Professional Copywriter)

Daniel Doan
by Daniel Doan
on August 31, 2023
Are you looking to hire an advertising copywriter to improve the quality of your ads? Unfortunately, getting a good one can be challenging if you don't know what to search for.  Advertising copywriting is a specific category that focuses on creating written content for advertisements. The job requires a unique skill set, making it challenging […]

25 Headline Copywriting Tricks Nobody Mentions (But That Boost Conversions)

Daniel Doan
by Daniel Doan
on August 18, 2023
The initial perception you create with potential customers is established by your headline. It's the hook that draws them in and convinces them to read on. It’s always a must to make sure it's concise, captivating, and easy to comprehend. However, with so many other brands vying for their attention, how can you make sure […]

10 Advertorial Copywriting Mistakes That Make Fence-Sitting Prospects Run For The Hills

Daniel Doan
by Daniel Doan
on July 28, 2023
Even the slightest mistake in copy can cause potential customers to lose interest and move on to a competitor.   But what are these mistakes that can turn fence-sitting prospects away? In this article, we'll identify the top ten advertorial copywriting mistakes that make potential customers run for the hills. Before getting into the specifics, it's […]
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About Daniel Doan

Daniel Doan

Daniel is a proven neuro-response conversion copywriter with over 10 years of expertise writing high-converting copy for the largest B2B companies and digital brands in America.

He helps businesses increase their conversions and sales by bridging the gap between what they want to say and what their dream customers need to hear in order to turn into lifelong customers.

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