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I've written over 250 articles on the art of effective written persuasion.

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7 Easy Ways To Make Your Copywriting Resonate Better With Your Ideal Customer (And Generate More Clicks, Conversions, & Revenue)

Daniel Doan
by Daniel Doan
on February 22, 2021
It’s hard to stand out. That’s especially true if your business is in a competitive and oversaturated market. Your best bet is to present yourself as fresh and original within your market. The problem is that it’s tempting to see what your competitors are doing. Sure, it’s helpful to keep an eye on them, but […]

10 B2B Copywriting Mistakes That Kill Conversions (And How To Fix Them)

Daniel Doan
by Daniel Doan
on February 8, 2021
You know, if you want your business to thrive, having top-notch B2B marketing is like having the perfect bunch of bananas to fuel your success.  Here’s the thing though – if you don't step up your game, you'll miss out on all the incredible perks this fruitful strategy can bring, like: Long-lasting, steady profits from […]

The 4 Key Emotions To Highlight In Your Copywriting If You Want To Boost Sales

Daniel Doan
by Daniel Doan
on August 18, 2020
Emotions are inextricably tied to our survival and wellbeing. When something threatens our safety, we experience fear. When our lives depend on something, we desire it. When we desperately want something and do not get it, we may get angry and triggered. Emotions also play a crucial role in our decision-making process. As a copywriter, […]

7 Copywriting Secrets Experts Use To Boost On-Page Conversions

Daniel Doan
by Daniel Doan
on August 18, 2020
You got to where you are today because of the power of words. Sure, you might know the latest and greatest SEO tricks and Facebook marketing growth hacks, but none of that amounts to much if you can't use your words to sell to people. With them, you can make your audience the heroes of […]

Copywriting Tricks I Use To Spark Life Into Unimaginative Copy (And Boost Sales)

Daniel Doan
by Daniel Doan
on August 18, 2020
People might not feel compelled to read your copy no matter how well you write. Want to know why that is? It's because polished copy doesn't mean engaging copy. Copy only works when people can relate to it. It has to: Help them Give them something they want Make them feel understood Your copy can […]

23 Powerful Copywriting Psychological Triggers That Convince People To Buy Stuff

Daniel Doan
by Daniel Doan
on August 12, 2020
The thing about copywriting is that it requires a fundamental understanding of psychology. It takes knowledge of: How people think What they want Why they want something Even the best technical writer in the world might lack that knowledge. So, how does your audience think? Well, there are many proven triggers you can rely on. […]

Top 6 Copywriting Tips For High-Converting Homepages

Daniel Doan
by Daniel Doan
on July 27, 2020
In digital marketing, we tend to think of things in terms of flowcharts. Higher conversion rates just mean trying to increase the flow. After all, it's a funnel, isn't it? But in truth: The flowchart machine is just the middleman between two parties. Copywriting is all about bridging that gap — tricking the machine so […]

30 Customer-Repellent Copywriting Mistakes (And How To Fix Them)

Daniel Doan
by Daniel Doan
on June 16, 2020
Oops, we all stumble sometimes—even in copywriting! Those little missteps can sometimes send your prospects running in the opposite direction. It's just part of the game, right? What's important is that we learn how to spot these cheeky copywriting booby traps. We need to: Recognize the common mistakes (some of them can be sneaky!) Learn […]

Copywriting Vs Content Writing: Business Writing Demystified

Daniel Doan
by Daniel Doan
on May 4, 2020
Writing isn't easy. And business writing has its own set of unique challenges, as you know. It's not enough to just be a talented writer, you have to know what it takes to reach people and make sales. But there's something you might not have considered in your writing. Copywriting is a specific term used […]
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About Daniel Doan

Daniel Doan

Daniel is a proven neuro-response conversion copywriter with over 10 years of expertise writing high-converting copy for the largest B2B companies and digital brands in America.

He helps businesses increase their conversions and sales by bridging the gap between what they want to say and what their dream customers need to hear in order to turn into lifelong customers.

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