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I've written over 250 articles on the art of effective written persuasion.

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How To Write Product Descriptions That Captivate And Convert

Daniel Doan
by Daniel Doan
on March 12, 2020
Product descriptions can make or break a consumer's decision to add a product to their cart. You see... A product description needs to: Tell consumers about features Be interesting Get a consumer's attention and hold it if there's any hope to create conversions Interesting descriptions don't make a product worth buying, though. Consider things from […]

How To Write Powerful Headlines That Convert

Daniel Doan
by Daniel Doan
on March 11, 2020
Your copy is only as good as your headline. Your copy won't do any good if the consumer doesn't get past your headline. Just consider how much content anyone runs into every day: They have to be selective about what's worth reading and what's irrelevant because there's a lot of irrelevant info out there. In […]

Cold Email Copywriting: How To Craft The Perfect Outbound B2B Email Sequence And Get Higher Reply Rates (+10 Proven Cold Email Types To Boost Conversions)

Daniel Doan
by Daniel Doan
on March 5, 2020
It's no secret. You probably hear the words "cold email," and scoff under your breath. Because everyone knows that cold emails have a reputation ― they don't work. And as an unsurprising turn of events, as modern tech and advancements flooded us with better options, cold emails became less and less used. But what if […]

How To Write A Long-Form Sales Letter That Converts

Daniel Doan
by Daniel Doan
on February 25, 2020
To the untrained eye, sales letters can come off rather sleazy. Their simplified use of language, length, and general (yet, tactical) repetition can easily be taken the wrong way. And yet... Every single shred of research conducted when writing a sales letter is true. You're simply writing a very long letter to entice people to […]

How To Use Direct Response Copywriting To Easily Increase Conversions

Daniel Doan
by Daniel Doan
on February 20, 2020
Sometimes, things don't go as planned. Despite our hard effort, planning, and drafting, sometimes, results come in too late to be useful — assuming you even get results. And while you might be inclined to blame: The product itself The offer Your inability to understand your customers The truth is... It's probably your writing style. […]

How To Craft Compelling Hooks In Your Copywriting To Drive Better Business Results

Daniel Doan
by Daniel Doan
on November 27, 2019
Hey, you. Yeah, I'm talking to you. I've got your attention, don't I? It's not the most subtle attention-grabber, but it certainly does the job. After all, it's not usually how blog posts are started, is it? Without an effective attention-grabber, you'll find that many people don't have the patience or time to give your […]

How To Copyedit And Tweak Your Copywriting For Dramatically Higher Conversions

Daniel Doan
by Daniel Doan
on November 27, 2019
Copywriters have to be good at more than just writing. It's not enough to be able to write well, you need to incorporate the right copywriting techniques, proven to convert. Otherwise, you're putting your message out there in a clear, stylized way... But there's no real urgency There's no salesmanship And that's not copywriting. A […]

How To Dramatically Improve Your Conversion Copywriting

Daniel Doan
by Daniel Doan
on November 26, 2019
Have you ever felt that your copy is just... lacking, and you don't know why? Like your copy has great writing and follows all the tricks but just seems... empty when you really look into it? That's probably because it takes more than being good at writing to excel as a copywriter. The success of […]

How To Increase Conversions Through Proper Audience Research

Daniel Doan
by Daniel Doan
on October 4, 2019
Your business might offer the best service or product in existence, but if your marketing doesn't target the right audience, it's going to flop. For example, if your business offers marketing advice, but that marketing advice is only useful for beginners, you can't expect to be successful in trying to market that business to industry […]
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About Daniel Doan

Daniel Doan

Daniel is a proven neuro-response conversion copywriter with over 10 years of expertise writing high-converting copy for the largest B2B companies and digital brands in America.

He helps businesses increase their conversions and sales by bridging the gap between what they want to say and what their dream customers need to hear in order to turn into lifelong customers.

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