Want to write objectively better copy?

My blog has HUNDREDS of tutorials that'll bless you with insider secrets on how to improve your conversions and write higher-converting stuff.

Copywriting Hooks: How To Effectively Capture Attention To Improve Conversions And Boost Revenue

by Daniel Doan
on March 1, 2021
It’s a boring Sunday night. You decide to browse Netflix for the perfect movie. After an eternity and miles of scrolling, you find yourself with a choice between two award-winning titles. One preview shows a lush, green field set to tranquil music. The other shows a house on fire complemented with dramatic music.  Which one […]

Proven Ways To Persuade A Hyper-Skeptical Audience (And Boost Conversions)

by Daniel Doan
on February 22, 2021
In the age of information and endless Google searches, it’s sometimes scary to sell a product. Readers have more information at their fingertips than ever before. They can research you and your product with the click of a button.  For this reason, many readers can be hyper-skeptical as they look through copy. They might have […]

7 Ways To Stand Out In Your Copywriting (And Get More Clicks, Conversions, & Revenue)

by Daniel Doan
on February 22, 2021
It’s hard to stand out, especially if your business is in a competitive and oversaturated market. Your best bet is to present yourself as fresh, original, and different within your market. The problem is that it’s tempting to see what your competitors are doing. Sure, it’s helpful to keep an eye on them, but constant […]

5 B2B Copywriting Mistakes That Kill Conversions (And How To Fix Them)

by Daniel Doan
on February 8, 2021
If you’re reading this, you know B2B marketing is vital for your business. Even when you know how crucial it is, you might have a hard time succeeding.  The problem is, if you don’t up your game, you’ll miss out on the benefits that B2B has to offer.  Those long-term, consistent profits from B2B customers […]

The 4 Key Emotions To Highlight In Your Copywriting If You Want To Boost Sales

by Daniel Doan
on August 18, 2020
Emotions are inextricably tied to our survival and wellbeing. When something threatens our safety, we experience fear. When our lives depend on something, we desire it. Emotions also play a crucial role in our decision-making process. As a copywriter, you can and should use this to boost sales. One effective way is utilizing one of […]

7 Copywriting Secrets Experts Use To Boost On-Page Conversions

by Daniel Doan
on August 18, 2020
You got to where you are today because of the power of words. Sure, you might know the latest and greatest SEO tricks and Facebook marketing growth hacks, but none of that amounts to much if you can't use your words to sell to people. With them, you can make your audience the heroes of […]

Copywriting Tricks I Use To Spark Life Into Unimaginative Copy (And Boost Sales)

by Daniel Doan
on August 18, 2020
People might not feel compelled to read your copy no matter how well you write. Want to know why that is? It's because polished copy doesn't mean engaging copy. Copy only works when people can relate to it. It has to help them, give them something they want, or make them feel understood. Your copy […]

23 Powerful Copywriting Psychological Triggers That Convince People To Buy Stuff

by Daniel Doan
on August 12, 2020
The thing about copywriting is that it requires a fundamental understanding of psychology. It takes knowledge of how people think, what they want, and why they want it. Even the best technical writer in the world might lack that knowledge. So, how does your audience think? Well, there are many proven triggers you can rely […]

Top 6 Copywriting Tips For High-Converting Homepages

by Daniel Doan
on July 27, 2020
In digital marketing, we tend to think of things in terms of flowcharts. Higher conversion rates just mean trying to increase the flow. After all, it's a funnel, isn't it? But in truth, the flowchart machine is just the middleman between two parties. Copywriting is all about bridging that gap: tricking the machine so it […]
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Who is Daniel Doan?

I'm a direct-response copywriter and conversion specialist with a decade of experience leading growth teams and writing conversion copy for some of the largest brands in America.
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