From conversion-optimized landing pages, sales letters, and email sequences to high-converting ads, I can write it all.
Let's craft high-converting copy that delivers real results.
Sales Funnel Copywriting
Product Launch Marketing Funnel
Launching a digital or physical product? Iâve got you covered. This package includes drafting three Facebook Ads, one landing page, and three emails.
Youâll get high click-through rates on your ads, converted customers on your landing page, and a customer relationship thatâs nurtured with segmented email sequences.
Customer Acquisition Funnel
Looking to refine your customer acquisition efforts? This package includes drafting three Facebook Ads, one landing page, a 10-minute video sales letter, and five emails.
With this bundle, youâll be armed with the tools and resources to bring in new prospective customers, delight them with a video sales letter, and re-engage the people who didnât convert with an email nurture sequence.
Webinar Nurture Sales Funnel
If youâre trying to launch a new offer, I can write all of your copy for you. This package includes drafting five Facebook Ads, one landing page, a 10-minute video sales letter, and ten emails.
This bundle gives you the world-class copy you need to convert your target audience from cold prospect to happy customer.
Conversion Copy Editing
Light Editing Pass
A light audit of a single marketing asset. This will tell you exactly what youâre doing right, and what needs improvement, so youâre more able to make adjustments. Youâll know exactly how to resolve any long-standing issues leading to poor conversions.
Deep Dive Editing Pass
A comprehensive, detailed review of a single marketing asset. Iâll fully review your copy to provide helpful feedback that allows you to make necessary edits and boost your conversion metrics. This helps you identify the parts of your message that weaken your big-picture conversion goals.
Full Comprehensive Overhaul Pass
A long, fully detailed edit of a single marketing asset. This an overhaul where Iâll rework entire sections of copy. Iâll pay special attention to crippling issues, and inject on-brand personality that resonates with your target audience. When Iâm done, youâll get objectively better copy.
Copy for a single landing page that presents and positions your offer in the best possible light. Detailed, clear, and high-converting, this is what your audience resonates with.
This is often paired with a nurture sequence that gets your message across in a clear, relatable way. Crafted from scratch using proven persuasion frameworks, it will entice, convert, and nurture your audience to the point of conversion.
Individual Web Page
Copy for individual web pages, including homepages, solutions, and services. It tells prospective customers what your brand is all about, setting the tone for future marketing. Iâll learn more about you, your business, and your mission so that your copy resonates and converts your target audience.
Thank You Page
A page that greets people after a specific action or opt-in. Itâll thank them for their action and provide some sort of followup, such as a freebie, or a blog post link. Iâll make sure the copy stays on brand, and lead them towards the next upsell or cross-sell in the funnel.
Downsell / Upsell Page
Copy for a page that increases your customerâs average order value or recovers a potentially lost sale. Perfect for anyone looking to pair their main offer with something smaller â itâs an additional offer that your customers simply canât refuse.
A lead magnet that positions you as a subject-matter expert. It works within your marketing campaign to entice prospects and draw attention to your brand. Iâll concentrate on your brand mission and community. When Iâm done, youâre left with a compelling lead magnet that nurtures and engages your audience.
Short White Paper
A report that establishes you as a subject-matter expert. It also doubles as a lead magnet you can share. Iâll craft a resource thatâll further your thought leadership and educate your future customers on the value of your brand.
Longer-Form White Paper
A persuasive, in-depth report on the topic of your choice. Itâs detailed, educational, and branded to perfection. You can use them in nurturing sequences or to aid in the buyerâs research process.
Case Study
A detailed success story showcasing a previous client of yours. I craft copy that allows prospects to imagine themselves in that position, reaping the benefits of your companyâs hard work. This is a tool that makes for improved pre-framing, higher conversions, and definitive proof that your company can deliver results.
A lead magnet that positions you as a subject-matter expert. It works within your marketing campaign to entice prospects and draw attention to your brand. Iâll concentrate on your brand mission and community. When Iâm done, youâre left with a compelling lead magnet that nurtures and engages your audience.
A series of thoughtfully-crafted outbound emails. Iâll map out your sequence from beginning to end, lead with tan initial pattern interrupt, followed by a compelling argument. Finally, I create follow-ups that that presents your company and offer persuasively using real voice-of-customer research.
A series of emails to nurture new email list subscribers. Iâll map out your messaging across four emails, injecting your brandâs tone and style throughout. These emails will turn passive subscribers into loyal brand advocates.
4-Stage Long-Form Pre-Launch Email Sequence
A series of emails to tease your product launch. Itâs the perfect way to draw awareness and build momentum for your new offer or product. Iâll highlight your offer through a compelling list of narratives featuring features, benefits, and expertly-woven sales arguments.
4-Stage Product Launch Sequence
A series of emails to launch a new offer or continue building the relationship with your audience after the onboarding process. After Iâm done, youâll have a high-converting email sequence that nurtures and ascends your audience.
A full-length conversion-optimized ad targeted at one buyer persona. It starts with a hook, tells a compelling story-driven narrative, reveals the benefits, lays the social proof on thick, then ends in a strong CTA.
Not only do I write the ad, Iâll jump through Facebookâs compliance hoops for you, and deliver top-notch copy that converts. Youâll get a tightly-written ad that compels your audience to click through to your landing page.