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Jam packed with...

12
CHAPTERS
28,734
WORDS

Lessons from a decade of expertise writing copy for the largest companies in America...

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Over the past 10 years, I've written conversion and sales copy for some of the largest brands in America.

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28,374+ words. 12 chapters. Zero fluff.

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Copywriting Checklists

Battle-tested checklists designed to help you audit your own collateral and write high-converting copy.

Persuasion
Frameworks

Carefully curated strategies and tactics designed to get your ads and email drips converting like crazy.

Foolproof Outlines

Finely-tuned outlines to identify opportunities to boost landing page and sales letter conversions.
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