Doan

Case Study

Industry: Education

Services Delivered:

  • Email Nurture Sequences

The Challenge

Stanford University is a top private research university in California with seven schools, including three with 40 academic departments and four offering graduate programs in law, medicine, education, and business. It has a strong reputation for producing successful and influential alumni who have founded numerous companies, resulting in 5.4 million jobs and $2.7 trillion in revenue. This focus on producing successful graduates has made Stanford a highly sought-after institution for students and professionals.

Given the importance of success at Stanford, it was crucial for the university to work with a partner who understood the value of strong copywriting and could produce top-quality work. When we first met, the university was launching a new affiliate program and needed copy that would persuade prospects to book a call and learn more about the program.

The Solution

To support Stanford's efforts, I worked closely with them to establish a solid foundation for their messaging and provided additional assistance in crafting marketing collateral that effectively communicated their value proposition and unique positioning in the market. 

My goal was not only to clearly articulate Stanford's offerings, but also to help them stand out in a crowded and competitive market.

The Results

My collaboration with Stanford yielded impressive results. With my assistance, the university launched a successful cold email campaign that resonated with their ideal prospects and generated numerous new opportunities and deals. Stanford plans to continue working with me on copywriting initiatives and key sales and marketing assets in the future to drive further success.

Overall, my partnership with Stanford has been highly successful and I am excited to continue supporting their efforts to achieve their goals and succeed in their endeavors.

Could Stanford University's success story become the driving force behind your company's growth?

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